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Performance Nutrition

Fueling the firefighter and tactical athlete with creatine

“Given the increased interest in firefighter nutrition and the purported benefits of creatine supplementation, this narrative review aims to (1) highlight how creatine monohydrate (CrM) supplementation can improve firefighter...

Miami’s Cavinder Twins Add Sports Nutrition Brand to NIL Portfolio

The University of Miami basketball duo Cavinder twins - guards Haley and Hanna - continue to trailblaze within the NIL space. Tipping off their final collegiate season, the twins...

What You Need to Know – Triathlete

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Tailored nutrition supports energy in young cyclists: Study

The study, published in the journal Nutrients, ​found that carbohydrate (CHO) supplementation alone did not address the LEA that may occur when dietary intake does not compensate for exercise energy...

Nutrition & Strength Training for Trans Athletes

Whether you’re a long-time gym lover or just someone who’s trying to get a grasp on the best nutritional strategies for your body, you might have some trouble finding...

Sports Nutrition Market Size to Surpass USD 94.30 Billion by 2033

The global sports nutrition market size was valued at USD 49.60 billion in 2024 and is projected to reach from USD...

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